Rising Star of 2024
Penny Lane, the 27-year-old British beauty and breakout modeling sensation, has had a banner year. After being named Sports Illustrated’s Rookie of the Year for 2024, Lane is turning heads both on and off the runway. In a striking new campaign for Panache Lingerie, Penny shows off her athletic curves in pink lace lingerie, demonstrating exactly why she’s the newest darling of the modeling world.
From Film to Fashion
Penny’s rise to fame hasn’t been an overnight success. Fans may recognize her from a brief but memorable role in the Justice League film franchise. However, it’s her seamless transition into modeling—and her charisma in front of the camera—that has cemented her place as a name to know in 2024.
Wearing a vibrant pink lace set, Penny’s Panache shoot is all about empowerment, elegance, and a nod to the athleticism she exudes. The brand has long celebrated body confidence, and Penny embodies that ethos to the fullest.
Celebrating the Sports Illustrated Win
Penny’s big win as Sports Illustrated’s Rookie of the Year is a massive milestone in any model’s career. The Swimsuit Edition has been a launching pad for many of fashion’s elite—Ashley Graham, Kate Upton, and Tyra Banks, to name a few.
This week, Penny attended the Swimsuit Edition launch event in Florida, rocking a sporty ensemble that paid tribute to her fitness roots. With a slashed white crop top, gray leggings, and classic red sweatbands, she proved that sultry and sporty can absolutely go hand-in-hand.
A Look at the Legacy of SI Swimsuit
Sports Illustrated’s Swimsuit Edition is far more than a glossy magazine. It’s a cultural phenomenon that’s been shaping the fashion and beauty industries since its humble beginnings in 1964. What started as a five-page winter supplement under editor Andre Laguerre’s guidance has evolved into a billion-dollar brand.
The first SI Swimsuit cover starred German model Babette March, clad in a modest white bandeau top and boy-short bottoms. Since then, the issue has served as a powerful platform for models who go on to become icons of fashion, fitness, and even entrepreneurship.
In 1997, the issue became independent from the weekly magazine, solidifying its place in publishing history. SI Swimsuit is not just about beauty—it’s about influence, innovation, and increasingly, inclusivity.
The Penny Lane Effect
There’s something magnetic about Penny Lane. Whether she’s rocking couture on the red carpet, flexing her fitness chops on Instagram, or posing in lingerie, her versatility makes her an ideal model for the modern era. She effortlessly bridges the gap between classic beauty and contemporary cool.
As her profile rises, she’s also becoming a role model for body positivity and self-love. Brands are eager to work with her, and fans admire her unfiltered approach to life and style. Penny Lane may have started as a rising star, but 2024 might just be the year she becomes a household name.
What’s Next for Penny?
With the SI Rookie title under her belt and major lingerie campaigns already in the books, the possibilities are endless. There are whispers of high fashion editorial spreads, more acting roles, and potential collaborations with wellness and fitness brands.
Penny’s ability to resonate with audiences from all walks of life suggests she has the kind of staying power that only comes once in a generation. As she continues to balance glamour, grit, and grace, she’s setting a new standard for what it means to be a modern model.
From London to Los Angeles and runways to red carpets, Penny Lane’s journey is just getting started—and it’s already dazzling.
